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Tag: The business of writing

Another trip around the sun…

The character No-Face from "Spirited Away" eating a slice of cake

It’s my birthday weekend! I’m now, officially, in my “Late 40s.” So, um… yay? Yay.

No, seriously, yay! YAY, even! This has been a, let’s say, interesting year to say the least, but I’m still kickin’ and I’m still moving forward every day, even if it’s only a few measly millimeters (Yeah, I’m throwing metric at all yinz.)

This year has been marked by some drastic life changes for me and my spouse, some health drama, and, of course, *wildly gesticulates out the window at the world* all THAT. But in the end, my spouse and I are still standing and even, dare I say, thriving.

Probably the thing that had the biggest impact on my life in the last year was that of some upheaval in my professional life. I prefer not to go into the specifics here, but it looks like I’ve come out the other side of it finding myself in a similar, if possibly slightly better (in some ways) place. The second biggest thing was some medical drama involving my awesomely amazing and amazingly awesome spouse. Again, we’ve managed to come out the other side of it relatively fine, everything considered, to which I’m extraordinarily grateful to the universe for.

Which brings us to the third most impactful item of the last year: Finally publishing my first novel. But what do I mean by impactful? Do I mean it has impacted my life financially? Uh… no. Not really. I’ve sold maybe a dozen copies in the last 4 1/2 months. Has it impacted my life in terms of fame? Again, no, because A.) I write under a pen name, and B.) even if I didn’t, I’ve, again, sold maybe a dozen copies so the number of people who are even aware I wrote a novel could all sit comfortably on a city bus.

The characters Chihiro and No-Face sitting on an empty train at night
Conceptual depiction of the fans of my book all gathered in one place

And yet, I can’t help but feel like the simple act of creating a book and putting it out there has changed my life forever, even if I can’t define how in easily tangible ways.

Anyway, as it is my birthday, let’s talk gifts. I decided to give myself a gift this year and bought my spouse and I our first high-end dedicated gaming PC. I have been a console gamer for years, but was getting steadily frustrated with not being able to play everything I’ve wanted to because it was either A.) exclusive to a console we didn’t own (e.g. The Last of Us), or B.) already on a console generation beyond what we already own. So, instead of dropping money on yet another console that won’t have like 35% of the games we want to play/try available for it but will cost several hundred dollars and take up space we don’t have on our entertainment center, I decided to make the investment to buy a gaming PC. The biggest benefit of which is that like 97% of console exclusive titles are available on Steam for PC and I’m now set up to play all the upcoming games in the franchises I love or have been meaning to try for years, but couldn’t due to lack of correct console.

In any case, I’m practically giddy with anticipation about playing Borderlands 4, Silent Hill 2 Remake, Silent Hill 1 Remake, Silent Hill F (Wait, a non-Remake Silent Hill and it’s written by the team behind Higurashi?! Well, sign me the eff up!), The Last of Us I & II remasters, Grand Theft Auto VI, The Outer World 2, and somewhere in the far, FAR distant future, Elder Scrolls VI and Fallout 5. Oh, and the library of some like 200+ games we’ve already accumulated from Steam, GOG, and Epic. Also, I love watching my spouse play some of their favorite games, so even when the joystick’s not in my hands, I’m being entertained. That’s the classic win-win.

Moving from gifts for me, let’s talk gifts for YOU (Yes, you reading this!). That’s right, I’m pulling a Hobbit and using my birthday as a chance to give gifts to others For the next 24-hours or so, the ebook version of Tales of a Stranger Sister will be 0.99¢. That’s nearly 66% off! Heck, let’s be generous and say it’s practically 67% off! If you’ve been thinking of checking out my debut novel, or you have and know someone who might enjoy it, then today’s the day to grab a digital copy!

So, looking ahead, what’s on the horizon for the next trip around the angry flaming ball in the sky? Well, besides all the gaming I’m about to do? This next year will be interesting as I try to balance marketing the book I’ve already written while continuing to try and pen the next one. Do I expect to have a second book out by the time we meet back up here in a year’s time? Honestly? Probably not, but I do fully expect to have a clear idea when it will be ready for release as I hope to be fully engaged in the revising, rewriting, and editing phases of that project by that time. I’m not making any promises other than I’ll work hard and try my best to not make anyone hoping for another book wait an unreasonable amount of time. As I get closer to a finished draft I’ll more likely than not start sharing details of the next story, so there is that to look forward to.

So, let’s put a bow on this chat and close it out by telling anyone reading this the following:

Thank you!

Thank you for checking out my site and blog. Thank you for following me on social media. Thank you for checking out my book. Thank you for especially buying it. Thank you extra especially for reading it. Thank you extra EXTRA especially for rating and reviewing it. A year ago, I wondered if any of the previous statements could ever be true, but they’ve all happened and that might just be the best gift of all.

It’s time for another go-round on this 584-million-mile ride on a ball spinning at 1,000 miles per hour as it flies at 67,000 miles per hour through effin’ SPACE.

Anime characters riding and screaming on a roller coaster

So, please, keep your hands and arms inside the vehicle at all times.

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Navigating down the river and into a much larger ocean…

The character Anne Shirley, a red-haired girl in a simple dress, sitting in a small boat that has sprung a leak and is filling with water.

Ever since Tales of a Stranger Sister debuted in March, it has been an Amazon exclusive. In terms of ebook sales, that will continue to be the case until at least the end of August, at which point I will have to make a decision as to whether I should leave Kindle Select and start selling on other ebook retailers.

However, as my Kindle Select membership only impacts the current availability of the ebook version, that does not prevent me from announcing that the paperback version is now available for sale outside of the Amazon ecosystem through Draft2Digital.

So, if you’ve been holding off on trying my book on the principal of not handing one of the frankly too many creepy billionaires another penny of your money, then this is some, albeit probably tempered, good news.

Full disclosure – the paperback is more expensive outside of Amazon. However, I am by no means trying to get rich off my audience. I chose a price that simply kept the same royalty-rate as I earned on Amazon, the paperback version already being smallest royalty of the three options currently available. Honestly, this is not so much about trying to make more money (I am barely making any as it stands now) and more about offering my potential audience an alternative if they are not comfortable shopping Amazon under the current world circumstances (which, hey, I totally get.)

As I am no longer on only one marketplace, I have created a books2read page and link to make it easier to see where my book is currently available for sale. As of this posting, it is still only Amazon, but in the next two weeks, it should (hopefully) begin showing up as a print book for sale from a number of different book retailers worldwide. I will be updating the links as these retailers start listing it. Anyway, here’s that link:

I hope this minor tweak in availability will help those looking for a story like mine find it. And of course, to those who have already found and read it – Thank you for giving my book a chance. I sincerely hope you enjoyed reading it as much as I enjoyed creating it.

Moving on, It’s July, so that means a whole new batch of sales data for the previous month. Let’s see if I managed to top my Scrooge McDuckian fortune that was last month’s take of one cent…

A sales chart showing 1 book sold for the month of June
Another sales chart showing 804 pages read through Kindle Unlimited in the month of June

Okay… This is a lot better than a penny. After not selling a single copy in almost 2 months, it’s nice to see the blip of life on the sales chart again. Honestly, I’m more intrigued by the KU page reads this month. It appears that someone tore through the book over the course of a 4-5 days at the beginning of the month and a second person has started it at the end. So, at least the kindle select exclusivity isn’t totally going to waste.

Well, that about wraps up this update. I always feel at a loss as how to end these posts, so… Cats?

Two grayish-brown American shorthair cats laying on a blue couch.
Cats.
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Give it away, give it away, give it away now…

Okay, so I decided to try something new as part of my journey of discovery in self-publishing and I’m doing my first promotional giveaway in hopes that tantalizing people with the chance to a free copy of my debut novel might spur them to share its existence with others. I have no idea if this will result in any new sales whatsoever, but I’m willing to spend a little of my money buying a redemption code to see if it might.

So, if you’re a US resident with a Bluesky acct, all you need to enter is simply repost the below post. That’s it. One click and you’re entered. Easy!

Contest ends Saturday, May 17th. Good luck to everyone who enters!

I'm doing a #giveaway!One person who reposts this will receive a free Kindle version of Tales of a Stranger Sister. Winner will be randomly selected on 5/17/25.A small-scale fantasy tale of friendship, family, festivals, & Fables![📚🪐] [📚💙] #writersky #booksky #indiefantasy #fantasybooks

J. Robert Matthewson ♾️🐿️♾️💻 (@infinitesquirrels.bsky.social) 2025-05-10T23:53:32.578Z

Rules:1. US residents only (Sorry, but the redemption code is US-based)2. Multiple reposts do not equal multiple entries (but are appreciated)3. Winner will be selected at random and will be chosen at or around 6PM on Sat. May 17th, 20254. No purchase required5. Prize Value: $2.99Good Luck!

J. Robert Matthewson ♾️🐿️♾️💻 (@infinitesquirrels.bsky.social) 2025-05-10T23:53:32.579Z
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A little bit of catching up…

Nenene from the anime R.O.D-The TV.  A young woman in her 20s sitting as a keyboard, staring blankly at her monitor.

Okay, so this update is gonna be a little all over the place, so please forgive the random jumps in tangents.

First off, what have I been up to since the release of Tales of a Stranger Sister? Well, besides constant promotion of the before-mentioned debut novel, and occasional posts here, I’ve been working on the next book. I’m about three chapters in, so that’s still a ways off. I prefer not to start talking about details of the story itself until I have an alpha draft complete, but the goal (absolutely not a deadline) is to have that step done by the end of the year. This one will likewise be a light fantasy, but also very different from Stranger Sister.

Writing on this new one has been slower than my debut novel for a couple reasons. First and foremost, I’ve spent the last two years in “Rewrite, Revise, and Edit” mode for my debut, so it’s been a while since I had to pen a true first draft. Second, circumstances occurred that forced me to change careers recently after nearly twenty years at my previous employer. Part of that entails adapting to not only a new work environment and new responsibilities, but also a new routine outside of work. Thirdly, my amazingly awesome spouse (and fellow author) has been dealing with some health issues, which has obviously impacted both of us as writers, if not to say as partners and human beings. Lastly, the world is on fire. I mean, it’s been on fire for a while now, but lately it seems like some people are breaking out the gas cans and marshmallow skewers. It’s… distracting.

I’m still getting in some writing every day (even if it’s something like these blog posts) but until I fully find that balance between work, life, and art like I had before everything went a little crazy, my output will be a little less than what I prefer. Still any output is better than no output, right? Right.

We’re two-thirds of the way through #IndieApril and my promotions have run their course. first, the positive: My 0.99¢ US promotion generated 5 sales, so that means I have now surpassed last month’s sales. *Tosses single handful of confetti in air* The negative: The 0.99£ UK promotion netted a big fat goose egg. I also haven’t sold any copies outside the promotions this month. *Sweeps up confetti and tosses it in the bin* Last-minute positive: Tales of a Stranger Sister received its first five-star rating and review on Goodreads. *Pick up bin and dumps slightly dusty confetti on self* Thank you, kind reviewer. I try not to attach the value of my work nor my own self-worth to outside validation, but still, it is nice to hear that someone liked what you put out in the world.

Oh yeah! If I can turn the conversation back around to my crazy-talented spouse: their own amazing books are currently either part of an awesome bundle promotion or will soon be on sale as part of another promotion. If you seriously want touching, heartfelt, and incredibly fun reads, this is a perfect opportunity to try their stuff.

Now, seeing as I had to install the air conditioner in our bedroom today to prevent it from becoming an unbearable sweat box, I will declare that spring is officially here. I hope yours is a season of renewal and new growth. Be kind to each other and to yourselves.

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Happy Promo Day to All Who Celebrate!

The day is finally here! If you’ve been holding off on venturing into the world of Litia and meeting Riv and Sam, then now is your chance to do it at a great discount! The E-book version of Tales of a Stranger Sister is on sale for .99¢ USD from now until the end of April 10th!

And to celebrate both the promotion and my first month as a self-published author, I’ve also published my first batch of BONUS MATERIAL for Tales! So, if you’ve bought (and hopefully read) my novel, and found yourself wondering just what the origins of that card game they all enjoy are, then check out the history and rules of Poor Man’s Fortune.

A Happy #IndieApril to one and all!

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Good news, everyone!

Professor Farnsworth, from "Futurama" saying "Good News, Everyone!"

Welcome to April, folks! That means one thing! #IndieApril is here! Time to support Indie and Self-published Authors by loading up your various devices with the interesting and unique books. Warmer weather is almost here, so maybe grab a book or dozen to enjoy under a tree by a babbling stream, on the beach, or in a gently swaying hammock.

Like, for example, the awesomely amazing books by my amazingly awesome editor and spouse, S.E. Robertson/ C.A. Moss. They have created two wonderful and unique worlds that you will lose yourself in and love the experience. If you like character-focused stories about the people most fantasy novels tend to relegate to the background, then The Healers series is must-read. If you long for new take on the isekai formula with a diverse cast, fairy tale aesthetic, and not a single mention of levels or harems, then the How I Became a Therapist in Another World series is an absolute treat to read.

And that’s just one of the many Indie Authors out in universe putting out amazing work for readers like you to enjoy. Hey, wait a sec… I’M also an Indie Self-published author with a hopefully unique and interesting book, and it, coincidentally, just happens to be going on sale beginning this weekend!

That’s right! From April 4th to April 10th, the digital version of Tales of a Stranger Sister is only 99¢! That’s a 66% savings! If you’ve been on the fence about trying a debut novel from a new author, maybe now’s the time to give it a shot? Emotions and Feelings! Non-power-fantasy Isekai! Ghibli-vibes! Food Porn! All for the same price as an AriZona Iced Tea!

Okay, enough about the sale, let’s talk about… um, sales…

April 1st also marks one-month since I officially published my debut novel. So, how did I do as a newly self-published author with no promotional experience and a book in a unique genre niche? Well, let me pull out the ol’ TI-82 and crunch some numbers…

Four.

Four copies sold.

Futurama meme featuring Fru and The Professor.  Fry seems disappointed that he only sold 4 books, but he's actually thrilled to have sold 4 books.

Look, from the moment I hit the “Publish” button, I was unsure if I would ever sell A copy of this book, and now, for reasons that still elude me, I’m averaging a book a week sold. In a world that loves to shit all over tiny achievements, I will treat this as the win it is. Feel free to laugh at the tiny writer and his pocket change, but I’m still gonna go buy me a sundae this weekend from the most awesome ice cream shop under an overpass and enjoy the F outta of the fruits of my labor.

Now, back to working on the next one. Maybe by this time next year, I’ll be able to get sprinkles on my sundae, too.

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Nothin’ but Blue Skies…

Okay, so one of the reasons I finally wrote a book in the first place after putting it off for, oh, 30+ years is because in 2022 a certain sociopath bought a certain social media company and turned it from something that was “a generally awful dumpster fire, but still usable in some ways” to “a radioactive septic tank that is still somehow on fire and also full of the worst that humanity can offer.”

I decided that maybe spending 2+ hours a day being simultaneously mad and depressed about everything was not good for my mental health, so I abandoned my account and put all the energy I spent there into the much more life-affirming act of creating art.

I’ve been hesitant to join any new social media sites since I understand my addictive personality, whereas my addiction of choice is the dopamine hit I get from delivering written snark and getting likes for it.

Buuutttt… On the other hand, being an author, I also understand that part of promoting and selling books is being out there where people (and presumably your readers) are. So, I’m gonna give it another try, and I’ve set up a BlueSky acct for the page and my novel(s).

J. Robert Matthewson (@infinitesquirrels.bsky.social)

I’ve set some ground rules for myself on how I will use it, in terms of both the content I take in and the content I put out. We’ll see if I actually follow them. I’ve also enlisted my fellow author and beloved spouse to call me out if I fall off that proverbial wagon.

So anyway, hope you’ll give me a follow there and if you’re a fellow writer there, drop me a line in the comments and I’ll give you a follow.

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Master of the Soft Sell…

Well, I finally sold my first paperback copy of Tales of a Stranger Sister. It appears that my cunning and subtle sales strategy of standing in the middle of a busy intersection and screaming “Buy my book!” is finally working.

To the three people on Earth that appreciated that reference, I thank you.

But in all seriousness, thank you, physical book-buying stranger. The fact that you not only took a chance on my debut effort, but wanted a copy that will physically sit on your shelf somewhat blows my mind. It was a pleasant emotional boost on what has been a very trying week for me personally.

I promise you, I don’t plan to use this blog just to report every single sale I’ve made. Like I said above, it’s been an emotionally trying week in my personal life and simple things like that take up less mental energy than most other things right now.

That said, I do plan to use this site for some additional content beyond just promoting Tales of a Stranger Sister while I work on my next book. I have some additional material about my first novel in the pipeline both in the forms of bonus materials and in behind-the-scenes minutiae. I also want to talk more about the writing process, both what I’ve learned during creating Tales and what I’m applying from that experience toward my next novel. To summarize, I plan to detail the interesting mistakes I made, what I learned from them, and the amazing new mistakes I’m making now.

I also want to talk more about the things I love beyond writing. Other books I’ve read and loved (or loathed), media I’m enjoying be it TV, Film, Comic, or Game, and I might even share some snippets of what two writers sharing both a home and life together is like.

But that will have to wait until next time. I need to head back out into the intersection now.

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Tweaks!

Nothing major to report, just made a few minor tweaks to Tales of a Stranger Sister‘s page. First, I update the blurb slightly, as a few helpful individuals have said it was a little confusing and I obviously want the premise to be understandable to any potential reader passing through.

Second, I added a full-size picture of the cover, so everyone is able to take in and appreciate the gorgeous art that my cover artist, Giorgia, created as well as the fantastic title work that my title artist, Em, crafted. I’ll have much more to say about the cover art and the process of working with the artist in creating it in the future, so keep an eye on this space for that.

It’s a new week. Let’s all make it a good one.

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Two Dollar Royalty, Priceless Feeling

So, I’ve been a published author for a little under a week now. I’ve been a writer for over 30 years, but this is my first honest attempt to create and sell something I could call entirely my own.

I didn’t get into this with any grandiose dreams of instant success or literary stardom, like so many who want to make their mark on the literary arts. Let’s be honest, if I wanted to be rich or famous, then writing a slice of life fantasy novel was probably the least efficient way to achieve either. No, as cliche as it may sound, I wrote a novel because I wanted to tell and share stories. I believed that I had something unique to share and that was worth asking for something in return.

When I decided to self-publish my first novel, it was not so much because it was the easiest way to get published, but because I wanted to create this story in the manner I felt best. I wanted it to have the cover I imagined in my head, be the length I thought it needed to be, and all the other creative and editorial decisions that I wouldn’t have been afforded if I had attempted the traditional publishing route. To paraphrase the old song, I wanted to do it my way and succeed or fail on my own terms.

So, using the metric of creative freedom, this project has been a resounding success. I am proud of what I have created and am eternally grateful for all the individuals who helped me reach this point.

And while I didn’t start this journey with expectations of sacks of fan mail and solid gold yachts (or solid gold fan mail and sacks of yachts), I did have hopes that someone, somewhere would see what I was offering and think that, yes, what I was asking for in compensation for my creative effort was fair and justified. For the five days since the book went live, I will admit that I watched my sales report page with some anxiety as four days passed without a single sale. Then, on day five, a most glorious number appeared:

1

One. Uno. Eins. Un. Ichi. Not Zero. I had made a sale. Someone – a total stranger – has bought my book. I say, with some confidence, that they are a total stranger because the sale came from Australia, and I seriously doubt anyone I know would bother to use a VPN just to boost my already prodigious ego. Not only did they buy my book, but the bought it at the price I asked for. That meant that they thought it was worth the cost because it could be something that they would enjoy. The royalty I’ll receive may only be a few dollars but knowing that someone felt my book was worth the cost is a genuinely priceless feeling.

So, to that stranger from the land down under, thank you. I sincerely hope you enjoy this story. I hope you will see the website address in the About the Author section at the end and visit this page. I hope you see that your simple purchase really meant something to me because you were the first person to give my book a chance without hesitation. More than anything, I hope when you finish, regardless of whether you liked the story or not, that you at least feel that you got your money’s worth.

And I hope you won’t be the last.

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